Jim Banks

Senior Consultant and SDA Founder

Jim Banks is an accomplished sustainability professional with extensive experience in new product development, strategic foresight and innovation. Broadly diverse in experience and pragmatic in orientation, he has a track record of translating sustainability into concrete actions. Until recently, he was responsible for Design Foresight & Sustainability in Bombardier Aerospace's Advanced Design department. Twenty-two years ago he founded the SDA, a unique non-profit association advocating sustainability to design professionals. An exceptional communicator with proven ability to motivate others, Jim is an engaging presenter, comfortable with public and executive audiences. He has devoted his career to helping committed individuals and organizations to become sustainability leaders.

Jim Banks profile


Jim Banks


Peter Kettenbeil

Peter Kettenbeil

Senior Consultant and SDA Director

Peter's first choice as mentor in the early 70's was Buckminster Fuller who gave him the vision to see our "Spaceship Earth" as a magnificent energy harvesting device whose natural systems are all interconnected and subject to the effects of the industrialized world. He is passionately committed to accelerating the implementation of those technologies which reduce humanity's effect on our environment. Designing Net Zero Energy, Self-Sustaining communities within a multi-disciplinary TEAM approach provides the realization of this commitment.

Peter has written numerous magazine and newspaper articles and co-authored technical reports on energy efficiency, green technologies and the re-greening of our cities. His specialties span public relations, sponsorships, presenting highly complex technologies that are understandable to the average consumer, and launching innovative green technologies.

Peter Kettenbeil profile